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DVD VS ATV AGAIN



FROM STAN CHAYKA
COLORVISION

I HAVE BEEN TRYING TO GET A  SAMPLE OPINION ABOUT THE FOLLOWING SUBJECT.
ANY CONTRIBUTIONS OR COMMENTS ARE WELCOME AND WILL PROBABLY BE OF INTEREST TO THE OTHER MEMBERS OF THE TIG.

WHAT DO WE THINK IS GOING TO OCCUR IN THE CONSUMER MARKET WHEN PRESENTED WITH THIS DILEMMA?

DVD PRESENTATION TECHNOLOGY IS TARGETED TO REPLACE VHS AS THE RELEASE MEDIUM.  VIDEO RENTAL FACILITIES WILL CONTINUE TO IMPROVE THEIR OFFERINGS FOR DVD AS IT IS AVAILABLE TO THEM.

AT THE SAME TIME AS DVD IS GOING TO PROPEL ITSELF INTO OUR HOMES, THE ATV FORUM IS PUSHING FOR US TO ABANDON OUR OLD VIEWING SYSTEM FOR THE NEW DIGITAL HD SYSTEM.  NEW CHANNELS, NEW TV SETS, NEW FORMAT ALL AROUND.

IS THIS A DILEMMA SOON TO PUSH ATV BACK ON ITS' MARKETING REAR?

WON'T THE LARGER MARKET ACCEPTANCE WIN OUT?

IS THE IMPENDING CONFLICT BETWEEN ATV AND DVD MARKET SHARE GOING TO THREATEN THE VIABILITY OF REAL TIME MASTERING IN HD FOR MASS DISTRIBUTION FORMATS?

CURIOUS MINDS WANT TO KNOW!

schayka at ix.netcom.com


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